11/19/2023 0 Comments Tad smith insurance boulder![]() “Most of all, I’m immensely proud of our coaches and student-athletes, who have demonstrated incredible poise amidst all of this attention and whose hard work is the reason we’re enjoying such a successful start to the season.What are your top 2 favorite places to climb? ![]() “I’m so happy for our students, alumni and fans who have all been savoring this incredible experience,” DiStefano said in a statement. Revenue generated by athletics, including merchandise, ticket sales and donations, stays in the department to help fund other sports and student-athlete resources including the WHOLE Student Athlete Program and Psychological Health and Performance. The CU Boulder Athletics Department has an auxiliary budget, meaning it’s separate from the university’s general fund. Prime effect: How CU transformed its football program with the Deion Sanders hireĪll this revenue generated by the football team will stay within the CU Boulder Athletics Department. ‘Coach Prime effect’: CU Buffs home opener will have estimated $17 million impact on Boulder economy “This is the economic impact of the event for the whole region, not specifically to Boulder, as visitors stayed in surrounding towns, including Denver, for the game.” Related Articles Nebraska football game brought in an estimated total of $17 million in combined direct and indirect economic impact to the area,” Hurlbert said in a statement. “The Visit Boulder Convention and Visitors Bureau projects that the 2023 CU vs. Hurlbert said the economic impact of the Nebraska game is estimated to be up 70% compared to the 2022 CU Buffs game during the same weekend last year. Now, there are almost 2 million.Įconomic impacts to restaurants, hotels, retail businesses and more in Boulder and surrounding areas are also in the millions of dollars. On the day Coach Prime was hired, Hurlbert said, CU Boulder had a total of 268,000 followers on the five CU football social media platforms. Total royalty revenue, or money that CU Boulder receives from merchandise partners who use the CU logo on various items, totaled more than $1.9 million for the 2022-2023 fiscal year. In fiscal year 2022, alumni donors contributed a total of $50,846,783, and in fiscal year 2023, alumni donors contributed $52,785,243. Overall donations to the university have been also increased in terms of money raised. Last fiscal year, the Buff Club set a record with more than $28 million in athletic department donations. Season tickets sold out in April, which is the first time in 27 years CU Boulder sold out of season tickets and just the ninth time in school history, Hurlbert said.ĬU Boulder has now also sold out every home game this season for the first time in school history.ĭonations within athletics and outside of athletics are also up. The university sold 22,457 season tickets, which does not including the 11,600 student sports passes. In addition to record merchandise sales, CU Boulder sold a record amount of tickets. “I am impressed by the excitement that has permeated campus, which is less quantifiable but certainly as important as record-setting merchandise and ticket sales.” “CU Boulder has been the epicenter of the national sports world, which has provided unprecedented exposure for our university across the country,” Chancellor Phil DiStefano said in a statement. ![]() The Nebraska game was the most-watched Pac-12 regular season game in Fox history and the 10th most-watched regular season college football game ever broadcast on Fox. The game against CSU had 9.3 million viewers, making it ESPN’s fifth most-watched college football game on record and the most-watched late window game ever. He also said CU Boulder issued a record 848 media credentials for the Nebraska game, which Hurlbert said is likely to be surpassed for the USC game on Sept. There’s no money or contracts between the university and the pre-game shows like ESPN’s “College GameDay” and Fox’s “Big Noon Kickoff.” But Hurlbert said the university ran a report on the equivalent ad value of the earned media coverage since the season started and estimated it at $90.55 million. National media coverage, for example, has provided the university with “invaluable” national exposure, CU Boulder spokesperson Steve Hurlbert said. Record-breaking ticket and merchandise sales, national media coverage and an increase in donations: These are just a few areas where the University of Colorado Boulder has seen massive revenue growth due to the excitement around the CU Buffs football team and head coach Deion Sanders.
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